Hinnapomm – because price matters

We believe that a good price doesn't have to mean poor quality. Therefore, we work with reliable suppliers and bring you products whose prices will drop your jaw and whose quality will delight you. Hinnapomm is not just a store – it's a growing environment that develops together with its customers and partners. We listen to feedback, constantly update our selection, and invest in better customer experience and technology.

01.

Hinnapomm – fair price. For real.

Our mission is To bring fresh air to Estonia's retail landscape. Create a place where quality and price don't clash. And do it simply, honestly, without embellishment.

We don't do campaigns. We don't put "sale price" labels on prices. We don't do "black Fridays" or "biggest discounts of the year". Because we don't start with overpriced products. We start with the right price from the beginning – and stick to it. This is our promise. Our principle. Our fight against everyday price deception.

Beginning: one store, clear goal

  1. On May 1, 2024, we opened our first Hinnapomm store. Our goal was simple:
    sell products at fair prices that we ourselves dare to recommend.
    No compromises in quality. No tricks on price tags. No empty campaigns.

We didn't run big advertising campaigns. We were simply honest – and people noticed it. Prices that finally felt right. Products where you didn't have to ask "is this worth it?".

We quickly realized that Estonian consumers were missing something: transparent pricing, reliable selection, genuinely existing customer service. So Hinnapomm became something more than just a store. We became a movement. A fight for fairer commerce.

How do we work?

  • No discounts
    Our prices are always low – not temporarily, not seasonally, but constantly. Discounts aren't needed when the price is already fair.

  • Real store + modern e-shop
    Our physical store is a place where you can touch products, ask for advice and interact with our team. Our e-shop is fast, convenient and accessible throughout Estonia – and soon beyond.

  • Selection that is quality and useful
    We don't sell random stuff. Every product we add to our selection goes through our own filter: is it durable? Is its price fair? Will our customer really benefit from it?

  • Deliveries that work
    We work with DPD, Itella, Omniva and reliable couriers so your order reaches you quickly and without problems.

Our goal is to influence the entire market. Show that it's possible to sell quality without overpricing. That the customer doesn't have to choose between "cheap" or "good" – they can get both. We want Estonian people to know: when they enter Hinnapomm, they don't have to doubt whether the price is fair. It simply is. We're not afraid to grow.

Want to come and see? Our physical store is waiting for you – and if you live further away, the e-shop is always open.